Become a DESK partner and share your product with our readers
by Tobias van Schneider
Published
If you've been reading here for a while, you know that DESK marked its two year anniversary just a couple months ago. What began as a weekly email newsletter eventually turned into a full-blown blog (the one you're reading right now) with a regular publishing schedule.
Our goal with DESK has been a simple one: write from and for creatives. When looking at the majority of design blogs these days, they're usually written by marketers who don't work in the design industry. After reading one more article about "The Top Design Trends for XXX" by someone who doesn't even practice design, we decided to write our own. By designers and for designers.
At the beginning, we were quietly trying to form our own voice and point of view. We stayed away from guest posts and turned down sponsored articles. We wanted to make sure we knew who we were before we collaborated with other companies or writers. While this meant DESK would be completely self-funded without advertising (other than our own product ads), we felt it was essential for us to "find ourselves" before taking a step forward.
After several years of carefully building our platform, we were ready to welcome others to it.
Introducing the DESK partnership program.
Let us write about you or your product
This could be one article or a series of articles, a tutorial, review or a case study. We will write about your company, your product or a related theme, or you can write a guest article in collaboration with our editorial team. Whatever it may be, we're open to it as long as we genuinely believe in your product and know our readers will find it useful.
For us, sponsored articles shouldn't feel like advertising. They should feel useful and relevant while fitting within the framework of DESK and meeting the level of quality our readers expect. But to be fully transparent to our readers and give your brand the spotlight it deserves, each article will bear a badge at the top with your name and a link to your site.
In any case, don't publish press releases. Our DESK editors will work with you to create original articles for our readers that promote your brand in a compelling, transparent way.
We're opening up a slot for monthly sponsors of DESK. If you look at the right top side of the blog homepage, you will now see a little banner. A banner that could be yours.
If you would like to become a monthly sponsor and share your company, product or message with a creative audience, this is it. The only banner on the homepage, just you and us.
If you want more information about what else is included in this package, please reach out to business@vanschneider.com and we'll send you our sponsorship deck.
Sponsor a series
A little over a year ago we introduced SERIES to DESK. As you might guess, series are collections of articles following a theme we find compelling. Current series include "Design Around the World," the "Freelance Life" series, "How to Get a Job at X" as well as our "How to Move to New York." Each series now has a little logo at the top, which can be yours. If you decide to sponsor a series, you will be front and center as we share new series articles with the design community each month.
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We're excited about this new step and curious where this will take DESK in the future. If you're interested in any of these sponsorship packages, please do reach out to business@vanschneider.com and we can develop a personalized plan for you. We hope this evolution will help us grow DESK and not only make it more sustainable, but also open it up to different voices and content we weren't able to share with you before.
And as always, thank you SO MUCH to everyone who's reading and supporting our independent writing. We'll continue to stay true to our original goal: writing useful articles by and for creatives.